ATHENS — As it turns out, the idea of not having a musical act at G-Day was quite ludicrous.
In a last-minute move, Georgia has secured the service of rapper Ludacris to perform on Saturday at Sanford Stadium, 15 minutes before kickoff of the spring football game.
Ludacris’ representatives reached out to UGA on Wednesday, according to school spokesman Claude Felton.
“During the process over the last couple months, we developed a network within the music industry,” Felton said. “As you know, earlier this week, it appeared nothing had materialized that would be workable for G-Day. This opportunity with Ludacris just arose Wednesday and we were of course immediately interested and moved quickly to finalize details. It¹s an opportunity have a Georgia fan, world class entertainer, and who wants to be a part of our G-Day festivities. So everyone here is of course excited and hopefully the fans will be as well.”
The school revealed the news on its Twitter page Thursday afternoon.
— Georgia Bulldogs (@UGAAthletics) April 14, 2016
Two days before, athletics director Greg McGarity had acknowledged that the school, despite a previous announcement about a secret music performer for G-Day, had been unable to land one.
Ludacris to the rescue, as it turns out. It won’t be his first appearance at Sanford Stadium: He performed there in 2013 with Jason Aldean, the country artist who UGA reached out to about performing this year.